Some Apple fans launched an offensive against CCTV. They should reflect on the fact that CCTV is trying to defend their rights. But the issue has been interpreted through a highly ideological lens. Apple, as a company, is deified by its fans. But no company can escape the supervision of public opinion. It also raised questions about Chinese mainstream media and why normal criticism against a company could backfire in such a way. The Apple incident was settled quickly, and should bring maturity to Chinese society.