Étiquette : tracking (Page 2 of 16)

« The facial recognition company Clearview AI is telling investors it is on track to have 100 billion facial photos in its database within a year, enough to ensure “almost everyone in the world will be identifiable,” according to a financial presentation from December obtained by The Washington Post.

And the company wants to expand beyond scanning faces for the police, saying in the presentation that it could monitor “gig economy” workers and is researching a number of new technologies that could identify someone based on how they walk, detect their location from a photo or scan their fingerprints from afar ».

Source : Clearview AI predicts 100 billion photos will give it worldwide facial recognition ability – The Washington Post

“We’ve become aware that individuals can receive unwanted tracking alerts for benign reasons, such as when borrowing someone’s keys with an AirTag attached, or when traveling in a car with a family member’s AirPods left inside. We also have seen reports of bad actors attempting to misuse AirTag for malicious or criminal purposes. Apple has been working closely with various safety groups and law enforcement agencies. Through our own evaluations and these discussions, we have identified even more ways we can update AirTag safety warnings and help guard against further unwanted tracking.”

Source : An update on AirTag and unwanted tracking – Apple

We need to talk about how Apple is normalising surveillance

“When it comes to privacy, iOS arguably has a better reputation among consumers than Android, as does Siri vs Alexa, and Safari vs Chrome. But that doesn’t give Apple permission to track our lived experience at all times with its microphones, cameras and sensors. Apple’s groundbreaking devices are pushing the limits of what technology companies can track, and that is not good news for privacy. Thanks to Apple, physical shops can track us through our phones, hackers can potentially access our most sensitive health and biometric details, and now it has developed a technology that can scan content that was supposed to be encrypted. Apple has been playing two games at once – protecting privacy and developing surveillance tools – while only acknowledging the former.”

Source : We need to talk about how Apple is normalising surveillance | WIRED UK

96% of US users opt out of app tracking in iOS 14.5, analytics find | Ars Technica

The Facebook iPhone app asks for permission to track the user in this early mock-up of the prompt made by Apple.

“It seems that in the United States, at least, app developers and advertisers who rely on targeted mobile advertising for revenue are seeing their worst fears realized: Analytics data published this week suggests that US users choose to opt out of tracking 96 percent of the time in the wake of iOS 14.5.”

Source : 96% of US users opt out of app tracking in iOS 14.5, analytics find | Ars Technica

Mozilla Foundation – Apple’s anti-tracking plans for iPhone

“In 2019, Mozilla called on Apple to increase user privacy by automatically resetting the Identifier for Advertisers (IDFA) on iPhones. The IDFA lets advertisers track the actions users take when they use apps – kind of like a salesperson that follows you from store to store while you shop, recording every item you look at. Creepy, right?
Early 2020, Apple went even further than what Mozilla supporters had asked for when it announced that it will give consumers the option to opt-out of tracking in each app, essentially turning off IDFA and giving millions of consumers more privacy online. Apple’s announcement also made a loud statement: mass data collection and invasive advertising don’t have to be the norm online.
Unfortunately, as you might imagine, a lot of advertisers, notably Facebook, were not happy with Apple. Facebook, which uses IDFA to track users’ activity across different apps and match them to advertising profiles, says that its advertising partners will be hit hard by this change.”

Source : Mozilla Foundation – Apple’s anti-tracking plans for iPhone

Facebook Isn’t Listening Through Your Phone’s Microphone. It Doesn’t Have To

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“The harsh truth is that Facebook doesn’t need to perform technical miracles to target you via weak signals. It’s got much better ways to do so already. Not every spookily accurate ad you see is a pure figment of your cognitive biases. Remember, Facebook can find you on whatever device you’ve ever checked Facebook on. It can exploit everything that retailers know about you, and even sometimes track your in-store, cash-only purchases; that loyalty discount card is tied to a phone number or email for a reason. Before you stoke your Facebook rage too much, know that Twitter and LinkedIn do this as well, and that Facebook copied the concept of ‘data onboarding’ from the greater ad tech world, which in turn drafted off of decades of direct-mail consumer marketing. It’s hard to escape the modern Advertising Industrial Complex.”

Source : Facebook Isn’t Listening Through Your Phone’s Microphone. It Doesn’t Have To | WIRED

How an ICE Contractor Tracks Phones Around the World

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“Venntel, a government contractor that sells location data of smartphones to U.S. law enforcement agencies including ICE, CBP, and the FBI, gathers information through a highly complex supply chain of advertising firms, data resellers, and ultimately innocuous-looking apps installed on peoples’ phones around the world, according to a cache of documents obtained by Norwegian media organization NRK and shared with Motherboard.”

Source : How an ICE Contractor Tracks Phones Around the World

Pourquoi tant d’animosité entre Facebook et Apple?

“Les relations se sont détériorées en janvier 2019, raconte The Telegraph, lorsque les 35000 employés de Facebook se sont réveillés un matin pour découvrir que toutes les applications développées pour le fonctionnement interne de l’entreprise ne marchaient plus: Leurs agendas, messageries, l’horaire des navettes et même les menus de la cantine étaient devenus inaccessibles. Et le développement de nouveaux produits a dû stopper net, les versions de test ne pouvant plus être mises à l’épreuve.
Apple, révolté par la révélation que Facebook avait payé des mineurs pour installer un VPN permettant d’aspirer leurs données, avait révoqué la veille au soir, les autorisations qui permettaient aux applications IOS du réseau social de fonctionner.
Puis, avec une nouvelle riposte en début d’année, Apple annonça l’introduction de la fonctionnalité «App Tracking Transparency (ATT)», qui obligera les applications mobiles à demander aux usagers leur permission avant de les suivre à la trace, gênant ainsi la récolte des données et le placement d’annonces personnalisées. Une démarche qui ferait baisser les revenus de Facebook de 50%.”

Source : Pourquoi tant d’animosité entre Facebook et Apple? – Tendances Web

« Flicage managérial » : Microsoft rétropédale sur le score de productivité dans Microsoft 365

“Ce score de productivité est calculé sur 800 points, avec 100 points par catégorie. Ces rubriques incluent la communication, les réunions, la collaboration sur le contenu, le travail d’équipe ou encore la mobilité. Pour établir ce score, l’outil prend en compte des données issues de ses logiciels figurant dans la suite bureautique, mais aussi d’autres programmes, comme Skype, OneDrive ou bien Teams. Microsoft fournit dans sa documentation une page consacrée à ce score de productivité, qui détaille son mode de calcul, la liste des applications sur lesquelles il s’appuie, la façon dont il faut interpréter les résultats, les conditions de sa mise en œuvre et son périmètre. Ce score de productivité avait été annoncé en novembre 2019, mais sa généralisation n’a lieu que plus tardivement, à la fin octobre 2020.”

Source : « Flicage managérial » : Microsoft rétropédale sur le score de productivité dans Microsoft 365

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